Built from nothing.
"I was paying for eleven subscriptions. I used two. I felt guilty about the other nine every single month.
One night I cancelled all of them, sat in my apartment, and felt something I hadn't felt in years: nothing. It was incredible. I wanted everyone to have it.
So I quit my job, raised zero dollars, and spent a year building absolutely nothing. People told me it couldn't be done. They were right. That's the product."